Frequently Asked Questions

First of all, there’s nothing wrong with “brand” marketing. It’s just not the most direct route to boosting your revenue NOW. You could wait months to years before brand marketing and blogging get you results. A single direct response campaign could give you your return on investment very quickly after launch.

With these facts in mind, I chose to focus on the type of marketing and writing that delivers the most value for my clients. That’s my job… which is only one component in a larger marketing machine. I’d rather join the profitable part and prove my seat at the table.

Whichever method is best for you. Email me at copywriter (at) My skype is lynnswayze1 and my Twitter is @lynnswayze.

The biggest problem I solve, ultimately, is growth.  You need to attract more clients, sell more of your product or service, and ultimately see the bank account grow a little bigger at the end of each month. Your business needs to transform from where you are now to where you dream to be. And good copy can take you there.

My favorites have had the most influence on my copywriting career: Gary Bencivenga, John Carlton, Kevin Rogers, Eugene Schwartz, Jon Benson, and Dan Kennedy. I also regularly rub shoulders with some pretty amazing rising star copywriters over at 🙂 There’s also my copy mentor, Trevor “Toe Cracker” Crook.

Of course! When the invoice has been paid, you own the copyright the copy. I reserve the right to use the published work as samples for my own portfolio.

A portion of the payment is due when you sign the contract and reserve your project on my calendar. The remainder is due 24 hours after I submit the final copy to you.

Your results should be between 5-8 figures, so I request a mere fraction of that (just like a salesman!). My fees run between four and six figures per project.

Yes! You do not need to live near me in order to hire me to write for you. I’m in Indiana and all of my current clients are remote.  I can join in on meetings as needed to present briefs, discuss upcoming campaigns, and dissect copy – just send me a way to connect with you (conference line, Skype, Zoom, etc) and we’ll be off to the races.