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Flummoxing our Big Tech Overlords

Published Date: August 21, 2025

Yesterday, I published an article about my current thoughts around simpler marketing and what that might look like. And while scrolling LinkedIn (I know, I know) I found this gem of a comment by Chris Bolton (LI profile):



This is exactly what I'm talking about.

The marketing we (collectively) are doing online — especially at the forefront of digital marketing — is starting to unravel at the seams. It's becoming expensive, increasingly privacy-exploiting, and immensely time-consuming. And for what? We could have sent postcards and probably gotten just as great results. We're creating noise, rather than connections.

I want to be one of those who's doing things better... even if that means going offline.

So yes, let's flummox the overlords.

- Lynn